GREENTECH FESTIVAL Campaign - OOH, Print & Digital Ads
Creative Direction | Concept Development | Art Direction | Copy Writing

Highlighted by Ads of the World, this bold, multi-channel campaign for GREENTECH FESTIVAL was led by me as Art Director, overseeing concept and creative direction. It promoted the festival at Berlin Messe and communicated its mission.

The campaign centers on a simple but powerful truth: the path to a sustainable future isn’t only about reducing emissions or saving forests. It’s about the way we live, the choices we make, and the partnerships we build, transforming waste into opportunity, rethinking how we move and power our world, and designing technologies to sustainably feed generations to come.

Launched across OOH, digital, social media, video, and print, the campaign positions GREENTECH FESTIVAL as a platform where business leaders, innovators, and citizens come together to act, because it’s about our lives.